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Online Marketing Manager B2B Growth Marketer

North HollandHybrid36 hours/week<3months

The structural measurement, inspection, and visualization of a property are still largely done manually and analogously. With the capabilities of an advanced system, this can be automated and digitized. The drone flies autonomously, automatically creates a 3D model, and automatically provides measurements, defects, and input for the multi-year maintenance plan. Your task is to present this story to the right organizations.

What you will do.

  • You will develop a targeted approach for three target groups: organizations already working with drones in real estate, inspection agencies wanting to add drone and 3D services, and property managers, owners, and maintenance companies looking to improve their processes.
  • You will execute outbound campaigns on various online channels (professional networks, email and website, search engines), and convert conversations into demos and pilots.
  • You will recruit and activate partners and resellers and build the materials they can use to sell themselves.
  • You will write cases, posts, and pitches, ensuring the message is technically accurate and commercially sharp.
  • You will attend trade fairs, organize webinars, and build the network in the sector.
  • You will measure what works, report concisely, and adjust as needed.

Profile

  • Approximately 4 to 8 years of experience in B2B marketing, lead generation, or business development, preferably in a technical or SaaS environment.
  • Experience with outbound, ABM, or partner marketing and familiarity with a CRM.
  • Writes clearly in Dutch and can explain a technical proposition to people who are not drone experts.
  • Independent, curious, and practical: you prefer to set things up yourself rather than waiting for a detailed assignment.
  • Knowledge of real estate, housing corporations, or inspections is a plus, but not a prerequisite.

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