One of the colleagues at a government organization is going on maternity leave. Therefore, an experienced and independent content specialist is sought who can quickly join and immediately add value to the Newsroom. No day is the same; sometimes you write a social media post, other times you create a video or assist with webcare. You simplify complex information without compromising its content and ensure consistency between messages.
What you will do.
- Create photo and video content for the organization's social media channels.
- Advise colleagues on the use of photos, videos, and other content forms.
- Write and publish social media messages, interviews, news items, and experience stories.
- Translate complex information into honest, understandable, and personal content.
- Choose the right channel and the most effective format for each message.
- Monitor the coherence between messages, channels, and planned publications.
- Support colleagues with webcare and online responses.
- Follow current events and respond quickly to developments.
- Contribute to content strategy for the short and long term.
- Flexibly assist with other tasks within the Newsroom and the communication team.
Profile
You are creative, curious, and positively critical. You easily switch between topics and target groups, think in text, image, and video, and deliver quality content under time pressure. You enjoy working collaboratively but can also work independently to create a story. You follow developments in social media and online communication and understand what distinguishes different channels. Even under time pressure, you maintain an overview and ensure good quality content.
You are given space to take initiative and seek out the right colleagues to create content that truly adds value.
What they ask
- Minimum of an MBO level 4 diploma in marketing-communication.
- Minimum of 3 years of experience as a content specialist/creator, communication officer, or editor.
- Ability to be quickly deployed physically on-site for current events and on-call duties.
- Up-to-date knowledge and work experience with social media and online communication.
- Experience with programs such as Coosto, Canva, and Adobe Premiere Pro.
Preferences.
- Experience with paid advertisements on social media.
- Experience within a government organization or other (semi-)public organization.
- Ability to convert complex information into clear and accessible language.
How to apply
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