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BrusselsHybridHours negotiable>12months
This role supports the rollout of a strategic Marketing Performance Management framework within a major financial services organization.
- The goal is to transform Marketing & Communications into a more data-driven, performance-focused organization, connecting strategy, KPIs, OKRs, business outcomes, and decision-making.
What you do
- Support the rollout and continuous improvement of the Marketing Performance framework.
- Define and monitor KPIs, OKRs, and performance measures.
- Analyze complex data and translate insights into clear recommendations for senior stakeholders.
- Measure campaign effectiveness, ROI, commercial impact, and attribution.
- Improve KPI governance, data quality, and measurement methodologies.
- Facilitate stakeholder workshops and drive performance improvement actions.
- Collaborate with Data, MarTech, and Business teams to automate and enhance reporting and analytics.
What they ask
- 8+ years of experience in Performance Management, Marketing Analytics, Strategy Consulting, or a similar field.
- Strong knowledge of KPIs, OKRs, performance management, and executive reporting.
- Strong understanding of marketing effectiveness, ROI, and attribution.
- Advanced SQL and strong Power BI experience.
- Experience with Adobe Analytics and/or Sprinklr.
- Excellent stakeholder management and communication skills.
- Financial services experience is highly desirable.
- Languages: French + English with passive knowledge of Dutch, or Dutch + English with passive knowledge of French.
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