As a strategic communication advisor, you are responsible for developing, coordinating, and monitoring the communication approach within a program focused on the reception and housing of specific target groups, with a particular emphasis on the reception and housing of asylum seekers. The challenges within this program are socially and administratively complex.
Various interests, political and social sensitivities, and the impact on residents, neighbors, and involved organizations require careful, transparent, and environmentally conscious communication. Timing, tone, and context are essential here. The emphasis in this assignment is on the combination of administrative advice, environmental sensitivity, and social communication.
You advise and support the board, management, program manager, and involved policy advisors on communication issues, administrative decision-making, and social developments. You translate complex content into understandable, consistent, and target-group-oriented communication, connecting administrative ambitions and policy goals with the information needs and perceptions of residents, neighbors, social partners, and other stakeholders.
An important part of the assignment is strengthening environmental communication around initiatives and developments in the field of asylum reception and advising on communication around participation. You will work together with a communication team.
What you do
- Translate political, administrative, and social developments into an effective communication approach, based on the strategic communication plan.
- Advise on and prepare communication around politically and administratively sensitive moments and dossiers.
- Identify communication and reputational risks and ensure coherence and consistency in communication.
- Advise on environmental communication, participation, and dialogue with residents and other stakeholders.
- Lead the communication approach within the program and connect strategy with implementation.
- Advise on and coordinate communication during incidents and crisis situations where necessary.
- Coordinate the communication approach with colleagues within the Communication cluster and other professionals.
- Advise on press and public communication, prepare spokesmanship, and act as a spokesperson.
- Develop communication plans and frameworks for projects within the program.
- Translate these into concrete communication activities and tools, such as resident letters, press releases, and online content.
Profile
- Identify interests, sentiments, risks, and communication needs.
- Advise on appropriate forms of information provision, participation, and dialogue.
- Be aware of social unrest and resistance, while ensuring an open, factual, and respectful communication approach.
- Operate primarily at a strategic/tactical level but maintain connection with implementation.
- Provide communicative direction, ensure coherence, and encourage communication to be an integral part of policy development and administrative decision-making from the outset.
- Coordinate the communication approach with other (strategic) communication advisors within the Communication cluster and ensure alignment with municipal communication policy, corporate identity, and available communication tools.
What they ask
- Candidate can provide a Certificate of Conduct (VOG), not older than 3 months.
- Agrees to use a loaned laptop for the work.
- Completed education at a minimum of HBO level.
- Recent experience as a senior communication advisor within a government organization.
- Possesses 1 or more references.
- Experience working within a political-administrative/government organization.
- Possesses own phone.
- Demonstrable experience with the theme of reception and housing of specific target groups.
- Agrees to the specified secondment condition.
Preferences.
- Experience in the past 7 years as a (senior) communication advisor within a government organization.
- Recent experience with the theme of reception and housing of specific target groups.
- Experience working with relevant systems/applications/programs.
- Fits well within the team.
- Possesses excellent communication skills and can communicate at different levels.
- Possesses political and administrative sensitivity.
- Possesses strategic and analytical ability.
- Demonstrable experience with the theme of reception and housing of specific target groups and can provide 2 concrete examples during the interview.
- Possesses decisiveness and results-orientation and can describe 2 concrete examples during the interview, how this manifested and what the candidate's role was.
How to apply
View the full assignment text and application details once your tailored application is ready.
Order a tailored application to view the full assignment and application details.
More context, less searching.
You get enough context to judge whether this job is relevant. The full brief, client details and next steps stay available inside the app.