Business Analyst Sales
As a Business Analyst, you are the analytical point of contact for the sales organization of a technology company. You report to the Sales Director and provide analyses and insights that determine the commercial direction. Your work ensures that decisions are made based on data rather than intuition. A CRM system is your foundation. If information is structurally missing, you solve this not only in the figures but also in the underlying process.
You ask the question behind the question to gain insight into the performance and conversion of product groups and regions. You advise on the sales focus and which segment deserves a campaign. You automate recurring tasks with VBA, BI tooling, or smart AI applications to make reports faster and more reliable.
What you will do.
- Build and improve dashboards and management reports for sales management
- Prepare sales meetings with current pipeline, funnel, and forecast analyses from the CRM system
- Analyze product groups, regions, and account performance, develop segmentations, and translate them into concrete recommendations
- Monitor data quality in the CRM system and ensure consistent use by everyone
- Support the annual cycle and substantiate annual plans with historical data and market potential
Profile
- Strong analytical skills and commercially oriented
- You don't wait for someone to ask a question: when you deliver an analysis, you have already anticipated the follow-up question
- You connect dots that others don't see, dare to challenge assumptions, and know how to translate complex data into a clear story for sales management
What they ask
- Minimum HBO (higher professional education) working and thinking level, for example in Business Administration, Commercial Economics, Data Analytics, or a similar field
- A few years of experience in an analytical role, for example as a business analyst, data analyst, or financial analyst
- Proficient in Excel and BI tooling such as Power BI or Tableau
- Experience with a CRM system like Salesforce is a plus
- Strong communication skills and able to clearly explain data to various management levels
How to apply
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