A challenging assignment within a leading Belgian retailer, with a significant impact on the digital marketing strategy. You will work in a dynamic environment where innovation is central and have the opportunity to work with large media budgets and national campaigns.
What you do
As a Digital Media Expert, you are responsible for developing, coordinating, and optimizing the digital media strategy. You ensure that digital campaigns contribute maximally to brand awareness, online traffic, and commercial results. You will work closely with internal marketing teams, creative partners, and external media agencies to set up impactful campaigns across various digital channels.
Your responsibilities.
- Develop and implement the digital media strategy
- Set up, manage, and optimize paid media campaigns
- Translate marketing objectives into concrete KPIs and media plans
- Manage campaigns via platforms such as Meta, Google Ads, and DV360
- Analyze campaign results and formulate optimizations
- Monitor budgets and maximize ROAS
- Collaborate with marketing, content, CRM, and e-commerce teams
- Identify new trends and innovations within digital media
- Lead and challenge external media and digital agencies
Your profile.
- Bachelor's or Master's degree
- Minimum 2 years of experience in digital marketing, digital media
- Strong analytical skills and a pronounced data-driven mindset
- Experience with digital advertising platforms and campaign management
- Strong communicator who can connect stakeholders
- Strong in project management and able to switch between operational and strategic
- Affinity with social media, performance marketing, and customer journeys
- Proficient in collaboration and stakeholder management
How to apply
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