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Online Content and Web Coordinator

UtrechtHybrid24 hours/week<3months

This assignment involves the management and continuous development of a career website for a government organization. The focus is on ensuring digital accessibility and online user-friendliness. A comprehensive renewal of the website has recently been completed, including a new vacancy format and improved application forms. The further rollout of these innovations and ongoing content management and website development activities require temporary support.

What you will do.

  • Manage and coordinate activities on the career website
  • Act as the primary point of contact for the website within employer branding
  • Maintain collaboration and alignment with the internal team
  • Translate wishes and improvement requests into concrete tickets and requirements
  • Prioritize, test, and guide delivered changes
  • Coordinate content delivery from recruitment and professional fields
  • Update and optimize web content
  • Support the rollout of the renewed vacancy format
  • Organize and guide interviews, visual material, and video content for the website
  • Monitor digital accessibility for new and modified content
  • Identify improvement opportunities in terms of user-friendliness and findability
  • Handle editorial changes, incidents, and regular management activities
  • Coordinate with external suppliers involved in content, design, and website development

Profile

  • Minimum of a completed HBO (higher professional education) degree
  • Minimum of 3 years of experience with website management or online content management
  • Experience with CMS environments and coordinating web development activities
  • Knowledge of digital accessibility (WCAG)
  • Experience with employer branding or recruitment marketing

Preferences.

  • Experience with stakeholder management within a large and/or complex organization
  • Experience with SEO and online findability
  • Experience with user research and online optimization
  • Experience with guiding suppliers and ICT development teams
  • Knowledge of web analytics, including analyzing and interpreting visitor statistics and translating insights into concrete improvement actions for the website
  • Experience with Piwik and Google Analytics

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