Customer Journey Expert

• You play a central role in designing and improving omnichannel customer journeys, from initial idea to execution.
• You ensure consistent and relevant customer interactions across various channels.
• You work closely with internal stakeholders: from marketers to developers.
• You organize and facilitate workshops to gather insights and co-create ideas.
• You test and optimize concepts via proof of concepts, A/B testing, and behavioral analyses.
• You monitor the common thread throughout the entire process: from idea to implementation and adjustment.

What they ask

• Experience in developing customer journeys, ideally in a retail context.
• Strong in combining marketing strategy with data and technology.
• Hands-on knowledge of MarTech, Customer Data Platforms, and omnichannel flows.
• You are a natural facilitator: leading workshops and connecting people is in your DNA.
• You think conceptually and customer-oriented, with an eye for both brand and end-user.
• You are familiar with Agile/Scrum and enjoy working in iterations.
• You communicate fluently in Dutch and English; French is a plus.

• A challenging assignment at one of the most progressive organizations in Belgium.
• You work in an environment that strongly focuses on data, technology, and customer-centricity.
• You make an impact at scale, in a context where customer experience is truly central.
• You work in a mature, Agile organization where multidisciplinary collaboration is the norm.