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Sales Coach

BrusselsHybrid20 hours/week<3months

As a Sales Coach, you are at the heart of an organization's mission: helping clients perform better. This includes better managing their sales teams, better prospecting, and better selling. An organization is expanding into the Benelux market and is looking for a Sales Coach based in Belgium — someone who combines deep B2B sales expertise with the ability to operate in Dutch and English-speaking environments.

What you do

  • Coach sales reps and managers across the full B2B sales cycle (prospecting, discovery, follow-up, closing, account management).
  • Run performance rituals (pipeline reviews, call sessions, workshops) and embed sustainable prospecting routines over time.
  • Support managers through change: posture, feedback, team management, KPI tracking.
  • Structure and maintain clients’ sales frameworks (messaging, playbooks, sequences, scripts) in alignment with the organization's platform.
  • Deliver clear, regular reporting to clients — focused on adoption, engagement, and performance.

Internally, you will also contribute to:

  • Formalising and improving our own sales and coaching methodology to make it actionable and scalable.
  • Sharing your expertise with the team (co-development, mission debriefs, internal content).

What they ask

  • Solid B2B sales experience, including time in SaaS or a tech environment, on non-purely transactional sales cycles.
  • You have already managed, coached, or supported salespeople (in-house or in a consultancy).
  • You are passionate about B2B sales: you care as much about skills as you do about processes and structure.
  • You have a strong client focus, deliver with care, and know how to hold high standards without losing the human connection.
  • You are comfortable challenging, redirecting, and encouraging — always with concrete examples and clear action plans.
  • Fluency in Dutch (Flemish) and English is required.

Wishes.

  • Familiarity with sales methodologies such as MEDDIC, SPIN, Sandler, Challenger, etc.
  • Experience on sales transformation / sales performance projects in the Benelux market.
  • French is a genuine plus in the Belgian context.

How to apply

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